A great color treatment is a work of art – and we want it to stay beautiful long after leaving the salon. It all begins with the right shampoo. So Pure Color Care Shampoo is sulfate-free – and gently cleanses, hydrates and nourishes, while keeping color sealed into each and every strand of hair.
As in nature, healthy hair is all about balance. We formulated So Pure Moisturizing Shampoo with organic plant-based ingredients to oh-so-gently restore hair and scalp hydration. Our Moisturizing Shampoo is safe to use on color treated hair, and contains no sulfates – leaving hair soft and shiny without stripping hair’s natural oils
Lifeless, brittle hair doesn’t need to be sheared away. Repair it! A gentle So Pure Recover salon treatment is a great first step. Keep up the good work at home with So Pure Recover Shampoo – and let the organic essential oils and plant extracts restore hair to its naturally shiny, healthy fabulousness.
This shampoo defines soft and bouncy curls and stimulates the scalp. This mild cleansing shampoo prevents fluff and gives your curls optimal resilience. Keratin nourishes and strengthens the hair structure for strong, bouncy and easily combable curls. Raspberry seed oil moisturises and softens the curls, thanks to vitamin E and the fatty acids omega 3, 6 and 9 that nourish the hair and prevent frizz. The curl bounce system with wood-derived ingredients strengthens curls and revives the pattern for luscious bouncy curls.
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